Who Zoko fits, and who goes looking for zoko competitors
Zoko is a WhatsApp commerce platform built around Shopify stores. Its pricing page lists bulk broadcast, a WhatsApp catalog, a chat widget, customer tagging, auto-distribution of chats, quick replies, analytics and API access on every plan, a genuinely complete kit.
The catch for an Indian business is where the meter runs: every plan is priced in US dollars, the Starter plan adds a $0.015 markup per conversation on top of Meta's own charges, premium bot flows cost $5.99/month each, and the AI agents that Zoko markets hardest are a $24.99/month add-on.
That structure works fine for a Shopify brand selling internationally with margins in dollars. It works less well for a D2C store or retailer whose revenue is in rupees, who wants a predictable monthly bill, and who doesn't need calling minutes or AI agents, just broadcasts that go out, carts that get recovered, and a team inbox that answers.
Zoko pricing in 2026, in rupees
As listed on zoko.io in August 2026: Starter is $49.99/month with the per-conversation markup, Plus is $79.99/month with 5,000 conversations at no markup, Elite is $139.99/month with 100,000 conversations at no markup, and Max is $499.99/month.
There's a 7-day free trial with no card required. At current exchange rates the entry plan works out to roughly ₹4,400 a month before Meta's conversation charges, and it arrives on your card statement in dollars, often with your bank's foreign-currency fee added.
Growcord's plans for the same core work: Basic at ₹299/month (₹99/month billed yearly), Startup at ₹799/month (₹399 yearly), Commerce at ₹1,999/month (₹999 yearly) and Enterprise at ₹5,999/month (₹2,999 yearly).
Meta's conversation fees are passed through at Meta's exact rate with nothing added at any plan level, visible before every send. The pricing page has every plan side by side; billing runs through Razorpay with a GST invoice, and the plan fee carries a 7-day unconditional money-back guarantee.
Zoko vs Growcord
| Zoko | Growcord | |
|---|---|---|
Entry plan | $49.99/mo (roughly ₹4,400) + $0.015 per conversation | ₹299/mo, or ₹99/mo billed yearly |
Mid plan | $79.99/mo, 5,000 conversations, no markup | ₹799/mo (₹399 yearly), 1,000 conversations included |
Free option | 7-day trial, no card required | ✓ Free tier, 1 number, 50 conversations/month, no time limit |
Billing currency | US dollars | ✓ Rupees via Razorpay, GST invoice |
Broadcasts & scheduling | ✓ Included | ✓ Included |
Chatbot flows | Essential flows free; premium flows $5.99/mo per flow | ✓ No-code flow builder included, no per-flow charge |
AI selling agents | ✓ $24.99/mo add-on | ✗ Not offered, rule-based flows and auto-replies instead |
Bundled calling minutes | ✓ 500–4,000 minutes by plan | ✗ Not offered |
Shopify integration | ✓ Core of the product | ✓ Included, plus WooCommerce, Zapier and custom webhooks |
Shared team inbox | ✓ Unlimited agents on Starter | ✓ Included; extra members ₹149/mo beyond plan limits |
Analytics & API access | ✓ Included | ✓ Included |
Competitor pricing and features as published on their website, checked August 2026.
Zoko vs Growcord: an honest read
Give Zoko its due. Unlimited agents on the entry plan is generous, the calling-minute bundle is something most WhatsApp platforms don't offer at all, and its Shopify depth, catalog selling, in-chat checkout flows, AI agents that answer product questions, is the product of years of building for exactly that merchant. If those AI agents are central to your plan and dollar pricing doesn't bother you, Zoko is a reasonable place to be.
The case for Growcord is simpler. You get the parts most Indian businesses actually use daily, broadcast campaigns with scheduling, a no-code bot builder, a shared inbox for the team, contact tags and segments, sales pipelines, and the full set of ecommerce automations: abandoned cart recovery, COD confirmation, order updates, back-in-stock alerts and review requests.
All of it is included in the plan price. Nothing is a per-flow add-on, the invoice is in rupees with GST, and support works Indian hours.
On raw arithmetic: a year of Zoko Starter is about $600, roughly ₹52,000, plus conversation markups. A year of Growcord Basic billed yearly is ₹1,188, and even the Commerce plan built for stores is ₹11,988 a year. Both platforms pass Meta's conversation charges through; the difference is the software subscription wrapped around them.
Switching from Zoko to Growcord
Open a free Growcord account
The free tier covers 1 number and 50 conversations a month, enough to explore the dashboard properly before you commit to moving.
Move your WhatsApp number
Disconnect the number from Zoko, then connect it to Growcord through Meta's embedded signup. The number, display name and green tick (if you have one) stay yours; chat history does not transfer between platforms, so export anything you need first.
Import contacts and re-submit templates
Upload your contact CSV with tags intact, then submit your message templates from inside Growcord. Meta approval usually takes minutes to a few hours.
Rebuild automations and go live
Recreate your cart-recovery, order-update and COD flows, the Shopify integration installs in a few clicks, then send a small test broadcast before resuming full campaigns.
See if Growcord fits before you move anything
The free tier, 1 number, 50 conversations a month, costs nothing and doesn't expire. Test the inbox, bots and Shopify sync on real traffic.
Start free, no card neededWhy Growcord
What you get here that you don't get elsewhere
Frequently asked questions
Is Growcord cheaper than Zoko?
On the subscription, yes, by a wide margin. Zoko's plans start at $49.99/month (roughly ₹4,400) as listed on their site in August 2026, while Growcord starts at ₹299/month, or ₹99/month billed yearly. Both platforms pass on Meta's per-conversation charges, so the gap comes almost entirely from the software fee.
What does Zoko cost in rupees?
Zoko prices in US dollars: $49.99, $79.99, $139.99 and $499.99 per month as of August 2026. At current exchange rates that's roughly ₹4,400 to ₹44,000 a month, and your bank may add a foreign-transaction fee on top since billing is in dollars. Meta's conversation charges come extra on both platforms.
Can I move my WhatsApp number from Zoko to Growcord?
Yes. Your WhatsApp Business number belongs to your business, not the platform. You disconnect it from Zoko and connect it to Growcord through Meta's embedded signup, keeping the number, display name and verification status. Chat history stays on the old platform, so export any conversations you want to keep first.
Does Growcord work with Shopify like Zoko does?
Yes for the automations most stores run: abandoned cart recovery, order and shipping updates, COD confirmation, back-in-stock alerts and review requests all work with the Shopify integration, and WooCommerce is supported too. Zoko goes deeper on in-chat catalog selling and AI shopping agents, if those are essential to you, weigh that honestly.
Does Growcord have AI agents like Zoko?
No. Growcord's bots are rule-based flows you build in a no-code editor, keyword triggers, menus, branching questions and handover to a human in the shared inbox. Zoko sells AI conversational agents as a $24.99/month add-on. Many stores find structured flows answer the same questions predictably; if you specifically want an LLM agent, Zoko has one and we don't.
Is there a per-conversation markup on Growcord?
No, on any plan. You pay Meta's published rate exactly, and the estimated cost appears before you confirm a campaign. Growcord takes its margin from the subscription instead. Zoko's Starter plan adds $0.015 per conversation, while its higher plans include allowances with no markup, so the comparison depends on which Zoko tier you'd be on. Meta's own fees apply either way.
Why businesses pick Growcord
Official WhatsApp Business API
Built on Meta's Cloud API, the sanctioned channel, not a modded app. No number-ban roulette.
Indian pricing, GST invoice
Plans from ₹99/month billed yearly. Paid in ₹ via Razorpay, with a proper GST invoice every time.
Free tier, no card needed
1 number and 50 conversations a month to prove it on real customers before paying anything.
Support from New Delhi, in IST
A real team on email and WhatsApp, Monday to Saturday 10:00–19:00 IST, not a ticket void.
Talk to us
Get set up on WhatsApp this week
Tell us what you sell and how many customers you message. We'll reply on WhatsApp with the plan that fits and, if you want it, walk you through the Meta approval step.
- No sales call unless you ask for one
- Answers from the team that builds it, in IST hours
- Free tier available. You can start before you decide
Documentation and official resources
Keep reading
Related guides and comparisons
Last updated: 2026-08-07